Tag: greenwashing
Digital Product Passports adopted by Four Fashion Brands
In January 2024 PicoNext announced new customer momentum in Digital Product Passports, with a collection of four fashion retailers across the globe adopting the technology to provide increased transparency into their sustainability efforts. The boutique clothing brands are using a combination of blockchain- and cloud-based Digital Product Passports to detail environmental and social attributes of their products, avoiding “greenwashing” and backing their sustainability programs with data.
New sustainability regulations in France for 2023 inform consumers on the pollution of the products
The fashion industry is about to experience a major shift - new regulations on sustainability in Europe and the USA will force many brands to become more transparent about their manufacturing processes and environmentally friendly practices, drastically reducing greenwashing in the industry.
World Textile Summit 2015
The World Textile Summit is a unique one-day event that brings together the world's most influential textile business leaders to debate issues of strategic importance to the global industry.
